I listened intently for almost two hours as Petteri explained all of the amazing work that was being undertaken at FMI. (O.K., I have to admit that I interrupted every few minutes to pepper him with questions.) He covered everything from the short term weather modeling that they use to generate the predictions so important to businesses and individuals, all the way up to the large scale and long term climate analysis critical to understanding, addressing and adapting to climate change. 

This kind of meeting with someone armed with so much knowledge and such clarity in translating technical information into layman’s terms brings out the science geek side of my personality.  I had days of questions, but only a few hours to spend with Petteri.  I warned him that “I’ll be back!” (to quote a now famous Governor), although next time I want to meet up at the Sodankylä-Pallas weather research stations (around 67 degrees latitude).

By the way, just because this is serious science doesn’t mean you can have fun.  Here is a photo of Petteri and me in his office.

Paul Sheldon in Finland

Former US Representative Thomas Barrett once said, “Chaos in the world brings uneasiness but it also allows the opportunity for creativity and growth.” And it was this opportunity for creativity and growth, which Paul Sheldon, Senior Consultant for Natural Capitalism Solutions based in Longmont, Colorado, highlighted on September 21st to US Embassy contacts during an evening reception hosted by Ambassador Bruce Oreck and Mrs. Cody Douglas Oreck.

The ‘chaos’ in this context was global warming. Global climate change is rapidly altering the environment in which we live, and the impact on businesses will be significant. Deteriorating ecosystems will lead to more volatile energy prices and increased economic instability – neither of which bode well for the commercial sector.

Yet businesses do not have to be passive players when it comes to global warming. As Mr. Sheldon pointed out, businesses not only have an important role in protecting the environment, but ‘going green’ is actually very profitable.   He pointed to the example of DuPont – an American Fortune 500 company. In 1990 DuPont decided to reduce their greenhouse gas emissions and raise revenue by 6% with no corresponding increase in energy use. Today their GHGs from global operations are down by 80%, their global energy use is 9% below 1990 levels and they recorded a savings of $3 billion between 2000 and 2005 alone – all thanks to new green measures.

Mr. Sheldon also discussed Wal-Mart, describing how in undertaking a comprehensive review of its carbon footprint its executives noted several wasteful energy practices – particularly in the open-bin refrigerated meat and dairy aisles. Wal-Mart redesigned the aisles putting all refrigerated food behind sealed doors and installing motion-sensory lights. This small effort significantly improved Wal-Mart’s energy efficiency and reduced its carbon footprint. It also helped sales! Children found the motion-sensory lights fascinating, which attracted parents (as potential buyers) to new items.

As Mr. Sheldon described it, the developed world is entering the “6th wave” of industrial innovation, which encompasses sustainability, radical resource productivity and renewable energy. Just like the 1st wave (iron, mechanization) or the 5th wave (digital networks, software information technology), companies that react first will reap the best rewards of reduced expenses and increased revenue.

Finland already has a number of local companies riding that wave and tapping into green growth. During his two-day trip, Mr. Sheldon met with representatives of the Federation of Finnish Financial Services, Helsingin Energia, and BaseN to exchange best practices.

Mr. Sheldon’s presentation provided the kick-off for US Embassy Helsinki’s Energy and Environment Series – a four-part speaker series running October to December 2009. The series features key American specialists highlighting America’s technical and scientific creativity in dealing with global warming. The series details can be found on the Embassy website . All are encouraged to attend and take part in this most important discussion.

View from summer cottage (Photo Credit: Wikimedia)

To say that the Finns have a certain reverence for their summer season is no understatement. From May to August, nearly every Finn heads outdoors to take advantage of the twelve-plus hours of sunlight before the long, dark winter creeps back in. Government and other activity slows down, prompting many to travel to forest cottages where on Midsummer’s Eve they build bonfires and revel in the longest day of the year. So enticing is the Finnish summer that many Finns stay at their cottages for the entire month of July.  

In Finland, the summer season is a fleeting miracle – a mere four months of life-giving growth after months of sub-arctic temperatures. And the Finns do not take it for granted. With such an appreciation for their world around them, it is not surprising then that Finns have such an active interest in reducing their carbon footprint.

Since 2001, the Finnish government has produced a series of action plans, known as the National Climate Strategy, detailing concrete steps the nation must take to reduce their share of emissions. In its latest Strategy published in November 2008, the Finnish government set ambitious goals to ensure that 38% of energy and 10% of transport fuel is produced from renewable sources. By 2020, Finland hopes to produce 14.2 terawatt hours (TWh) of hydroelectric energy, 1.0 TWh of wind power and 34.9 TWh of nuclear energy – a big leap from their 2006 levels of 11.3 TWh, .1 TWh and 22 TWh respectively.

Finland’s efforts are starting to pay off. According to the latest United Nations Framework Convention on Climate Change’s report, Finland’s total emissions declined slightly in 2007 from 79.9 teragrams of carbon dioxide equivalent (Tg CO2) to 78.3 Tg CO2. Just this month the OECD’s Environment Directorate Director Lorents Lorensten called Finland a pioneer of environmental policy.

Such environmental awareness coupled with a “can-do” attitude make the Finns excellent partners in the fight against global warming. In June 2008, Embassy Science Fellow – US Forest Service Senior Researcher Dr. Alan Rudie – spent several weeks with top Finnish scientists to advance work on the production of biofuel from forest trimmings. Building on this successful collaboration, the US Embassy Helsinki hopes to sponsor another US Forest Service Science Fellow in 2010.

In 2008, Finland joined the Methane-to-Markets program – a public/private partnership in conjunction with the US Environmental Protection Agency that reduces greenhouse gas emissions by promoting the cost-effective, near-term recovery and use of methane, while providing clean energy to markets around the world.

In June 2009, the first of three American National Science Foundation (NSF) research fellows will arrive in Finland via the newly established Nordic Research Opportunity Grant. Funded by NSF and the Finnish Funding Agency for Technology and Innovation (TEKES), the new program will foster closer research ties between US and Finnish scientists.